Service & Products

Yieldlab has developed an optimization technology capable of determining the optimal buyer for each single AdImpression in real time. Buyers can connect to the Yieldlab platform through an interface, e.g. Yieldlab’s Realtime Bidding API. Continously and at any point in time, for every placement and user of your website, we determine the partner that brings the greatest return for your inventory.

Our technology thus enables you to maximize the effective CPM and increase the yield of your website. This process is fully automated and centralized in Yieldlab’s technology platform. Using our unified reports, you can follow the performance of all buyers integrated with the platform. Thanks to our completely transparent approach, you can determine at any time who, when and in what conditions purchased your ad space.

Yieldlab also offers additional services to facilitate and optimize your work flows, saving you time and money. Please get in touch with us and we will gladly provide you with more details.





Next Performance partners with Yieldlab

The retargeting provider NextPerformance announces cooperation with Supply side platform (SSP) Yieldlab. The cooperation opens the advertisers and shops of NextPerformance to the Real Time Bidding access to a variety of high-quality websites publisher titles. Real Time Bidding is the auction of single ad requests, which are sold in real-time to the highest bidder. This [...]

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ADITION Technologies Announces Integration of the German RTB Specialist Yieldlab

Dusseldorf, 12 September 2012. ADITION technologies AG is the first adserver provider to implement the Yieldlab Publisher API and completely ...